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Car wrap cost in Australia: full wraps, part wraps and signage

A business vehicle is an ad that drives past your customers every day. Here is what it costs to sign one, from a set of door decals to a full wrap, for cars, utes and vans.

By the Desk editorLast checked 3 October 20262 min read

The short answer

Signage only (logo and lettering) starts at about $500. A partial commercial wrap starts at about $2,250, and a full wrap runs about $3,550 to $7,950 depending on the vehicle: a single cab ute $3,550 to $4,850, a dual cab $5,250 to $5,950, a large van $6,450 to $7,950 and up (Melbourne, July 2026).

A white dual cab ute parked in a suburban driveway with a plain blank dark green stripe along its doors and no lettering
Illustration

Full wrap prices by vehicle

Vehicle Full wrap (approximate)
Small car $3,550 to $4,250
Medium car $4,550 to $5,250
Single cab ute $3,550 to $4,850
Dual cab 4WD ute $5,250 to $5,950
Medium SUV $4,950 to $5,450
Small van $3,850 to $4,450
Medium van $4,950 to $5,950
Large van $6,450 to $7,950 and up

One Melbourne wrap shop's published guide, July 2026. Other cities and shops differ; Cars24's 2026 guide puts most full wraps on passenger cars at $2,500 to $7,000.

Business signage, cheaper than a wrap

Option From
Logo and lettering (spot graphics) about $500
Partial commercial wrap (a third to three quarters of the vehicle) about $2,250
Full commercial wrap (usually not the roof) about $4,950

A Perth shop's published starting prices, updated 1 October 2026; design is sometimes quoted separately.

What changes the quote

  • Size and shape. More panels and deep curves mean more film and labour.
  • Film. Premium cast vinyl conforms to curves and lasts longer than cheaper calendered film; specialty finishes such as chrome cost much more.
  • Design and print. A printed design adds artwork and print time to the install.
  • Condition. Damaged paint or old graphics to remove add prep time.

A colour-change wrap or a business wrap?

Many people searching "car wrap" want a new colour, not advertising. For a business, signage that shows your name, trade and number clearly from 20 metres away does most of the work; a full wrap is a brand decision.

Common questions

How much does it cost to wrap a ute?

About $3,550 to $4,850 for a single cab and $5,250 to $5,950 for a dual cab 4WD, in one Melbourne shop's July 2026 guide.

How much is vehicle signage?

Logo and lettering start at about $500; partial commercial wraps from about $2,250.

Is a wrap cheaper than a respray?

Usually. Wraps are removable and protect the paint underneath; a quality respray generally costs more.

Sources

  1. Ozara (Melbourne), Vehicle wrapping cost guide, approximate prices July 2026
  2. Vinyl Wrapz (Perth), Car wrap cost: vehicle branding from $500, partial from $2,250, full commercial from $4,950, updated 1 October 2026
  3. Cars24, How much does it cost to wrap a car in Australia in 2026 (partial wraps, full wrap ranges), 23 April 2026

Checked 3 October 2026. Prices and rules change. Spotted something out of date? See about the Desk.